PODOBA: Modern Ukrainian Art You Can Wear

Podoba is a Ukrainian label crafting clothing and textile accessories with original prints drawn from the paintings of artist–veteran Yurii Liashuk, who served defending Ukraine against Russian aggression 🇺🇦🎨. His wife Victoria is a general manager and business driver of the brand. 

We make more than wardrobe staples: each Podoba piece is a story—an emotion and a reflection—that steps off the canvas and into everyday life, inviting you to experience art beyond the gallery walls ✨
— Yurii Liashuk

The journey began with a personal search for the truly original in a mass‑market world, blending a love of art with a desire for garments that both turn heads and carry meaning.

After his service, Yurii’s return to civilian life became a creative awakening. Guided by his printmaking background and deep love of art, he chose a new path—uniting vision and craft to create something unmistakably his own.

Podoba are now expanding our horizons through collaborations with contemporary Ukrainian artists, releasing small, successful drops that champion art while bringing unique, collectible products to life 🤝🖼️.

Podoba — the look you’ll love.

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Podoba brand will be presented at our art and fashion event “Vyshyvanka and Sunflowers” in Bergen on August 27th, 2025.

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